It is safe to say that technology has been advancing and developing at a consistent pace. What we considered far-fetched in the past has now grown to become our reality. There was a time when creating single-colored images on a device was considered a massive achievement – but today, even our phones can create and edit 4K videos.
The way we consume content has changed drastically over the years as well. We no longer have to wait for our favorite shows to air on television – we can simply stream them online, anytime and anywhere. Zorayr Manukyan believes that due to its convenience and accessibility, streaming has become one of the most popular methods of consuming content.
Digital Streaming –
Digital streaming is a type of multimedia service that allows users to access audiovisual content via the internet. This means that instead of having to download files onto their devices, they can simply “stream” or watch the content in real-time.
Popular examples of digital streaming services include Netflix, Hulu, and Amazon Prime. These services allow users to subscribe to them and have access to a library of movies, TV shows, and other forms of videos.
While digital streaming services are mostly used for entertainment purposes, they can also be utilized for business and marketing purposes. For example, companies can use digital streaming to host live events, such as product launches or conferences. Additionally, businesses can create their own video content and make it available for streaming on their website or social media platforms.
Why use digital streaming for advertisement?
Digital streaming is an effective way to reach out to potential customers and promote your products or services. Here are some reasons why you should consider using digital streaming for an advertisement:
It’s more engaging than traditional methods
Digital streaming is more engaging than traditional forms of advertisement, such as print or television. This is because it allows you to create interactive and multimedia content that can capture the attention of your audience. Additionally, digital streaming gives you the opportunity to directly engage with your viewers and answer any questions they may have.
It’s cost-effective
Digital streaming is a cost-effective way to reach out to your target market. This is because you will not have to incur any production costs, such as those associated with filming a commercial. Additionally, you can avoid costly paid advertising channels, such as television or radio.
It has a wide reach
Zorayr Manukyan points out that with digital streaming, you can reach out to a global audience. This is because the internet has a global reach, which means that your content can be accessed by anyone, anywhere in the world.
It’s measurable
Digital streaming is a measurable form of advertisement. This means that you can track the number of views, shares, and comments your content receives. Additionally, you can use analytics tools to determine the demographics of your viewers and assess the effectiveness of your campaign.
It’s flexible
Digital streaming is a flexible form of advertisement. This means that you can tailor your content to fit your brand identity and target market. Additionally, you have the freedom to experiment with different types of content and formats to find what works best for you.
Bottom Line
According to Zorayr Manukyan, digital streaming is a powerful tool that can be used for advertisement. It’s more engaging than traditional methods, cost-effective, has a wide reach, and is flexible. If you’re looking for an effective way to reach out to your target market, digital streaming should be at the top of your list.